Event Conceptontwikkeling

Event Concept Development

Creating together and exceeding expectations with a concept where everything is exactly right, that is Event Concept Development.

A memorable event stands or falls with a unique concept, thematic party, brand recognition or stage design. We are happy to walk you through this process with you. Our producers visualize your ideas into a design that you can agree with. This is how we come together to an exceptional design that suits you completely.


Design is an abstract concept that you can make as big or small as you want. From programming to visual, from music to catering. Everything is simply part of the overall design of your event. In the end, it’s all about what you want for us.

At Eventfabriek we can help with anything. True organisational masters, so to speak. Program making, stage and set design, entertainment selection; we create a design according to your wishes and within the project boundaries.

Event Concept development

Sound & Lighting

A good event stimulates all the senses. Light plays a huge role in how we experience what we see. Soft yellow light is romantic, bright white light gives energy.

Good sound is a delight to the ears and will subconsciously influence the event experience. Whether this means clearly hearing a speaker at your conference or feeling that wonderful beat in your soul.

AV is a key part of any event when building the concept.

Not only for live events, but also for online events, we have the know-how in-house so that everyone is involved in the experience of your event, even from behind a screen.

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The mood makers of every event. If light and sound are the basis of an event, then entertainment is the highlight. Good entertainment provides the highs (and if necessary the lows) in the event experience. The right entertainment tailored to your concept makes all the difference. We go through our database for you and select the best performers to complete your event.

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Event concept development
Event Conceptontwikkeling


You don’t get a second chance for a first impression. Styling is not just glitter, balloons and confetti. Properly applied, styling can create atmosphere, energize and create the wow factor from the very first moment. This does not mean styling has to be expensive and over the top. Sometimes it’s the subtle touches that make guests feel like they’re in another world. It comes down to what fits into your concept.

What our clients say

“It was a race against time, but nothing is too crazy for Eventfabriek, super flexible and always with a smile on your face.”

Tom Doms & Ali Mouvasi | Red Bull Media House (2022)

Event Conceptontwikkeling


Scroll through our example cases below.

dag management

Day Management – Count & Cooper Christmas Party

Day Management of an event – if it is not your job – is intense. You have completely planned your company party/kick-off/customer dinner, and now it is the day of your event. Everything comes together, a hundred puzzle pieces have to fall into place. That is quite something. On top of all that work stress, you hardly get a chance to enjoy your event. We were given the opportunity to create exactly this for a customer. For us, this event was a gem because everything had to be pulled out of our bag of tricks in a very limited amount of time.

Multi events

Multi Events – AAIC

Multi Events: multiple days, multiple locations, multiple starting points, but also common denominators. The same customer for a similar audience and paid from the same budget, so that’s a lot of balls in the air. How do you focus the events on their own purpose but under the same umbrella? How do you take on the specific challenges of each individual event? That is a fun trial that we have taken on together with Ovation Holland DMC and a large number of other partners for the Alzheimer Association International Conference 2023 (AAIC 2023).